Ameba joined Transformation Accelerator to develop a new graphic identity for Tr3dent's new product. Some years ago, we had done Tr3dent's website, marketing strategy, and branding which made this project easier for everyone as most of the research was already done (just needed a small update).
After defining the branding identity and strategy, we moved to the user interface and user experience of a running platform developed in Angular JS with a Ruby backend. We teamed up with the backend guys based on Ireland and Germany and assumed a scrum master role in the weekly sprints.
Finally, we took a consultancy part in the product development strategy which in November 2017 secured US$ 350k of seed investment.